When choosing a site, the committee looked at various locations around the City of Milwaukee. In the end, discussions were had with the Department of City Development about a site that had long been vacant with an RFP out for developers. The committee saw this as an opportunity to bring new ideas to the vacant 2-acre site, at 4th & Wisconsin, which neighbors some high-profile developments in the City of Milwaukee.

The site had some constraints like a planned Milwaukee Streetcar expansion route that competitors were instructed to weave into their designs. The competition received 6 entries
from students and Emerging Professionals. The AIA Milwaukee Emerging Professionals Committee would like to thank everyone for their hard work and our esteemed Jury, Andy Malanowski, AIA (Mead & Hunt) and James Shields, FAIA (HGA), for their involvement.

1st Place

HOLBROOK SQUARE

BRANDON REINKE, AIA; NHIA LEE, JORDAN DONALD of Galbraith Carnahan Architects

Holbrook Square received its named from Walter A. Holbrook, a Milwaukee Architect who designed a four-story Richardsonian Romanesque building for the local Y.M.C.A which stood on 4th street just south of Grand Avenue. The building stood on the site until the late 1960’s. Soon after, many of the surrounding buildings were demolished to make way for what is currently there, a large parking structure and parking lot.